A while ago, I came across an article in the New York Times written by Robb Kyff entitled, “Good Grammar is Good Business”. I originally thought that it might be a good idea to show my kids who are constantly questioning the relevancy of so much of the stuff they learn in language arts. “We have auto correct. Who needs good grammar?” After reading the article, however, I realized it applies to all of us. Correct grammar not only speaks highly of intelligence and education, but it also is a direct reflection of whether or not you invested in the projection of your business or company, or even yourself. While image isn’t everything, I have learned that it is the perfect detailing of each proposal, press release, paper even email message that sets the tone, and markets your brand whether you’re a business or a student.