NXT Sports and Small Change Marketing Group Unite to Launch NXT Partnerships


NXTsports and Small Change Marketing Group are proud to announce the launch of the NXT Partnership Division. NXT Partnerships is the next step for NXT to continue growing as the industry leader in youth sports events and education.

“We had the pleasure of working with NXT on a past project and shared the same philosophies.
When the opportunity came up to talk about creating this new division, it was the perfect melding of two like-minded companies,” said Rich Lisk, SCMG Principal, “NXT has a much sought-after demographic that offers not only an impressive foundation, but also a growing portfolio. We will be able to create win-win partnerships delivered over a broad spectrum of opportunities.”

Through its broad scope of sports education programs and events on the youth sports circuit, NXT has developed an unrivaled ability to introduce partners to a great audience. SCMG will play a major role in connecting NXT with future partnerships that will exponentially improve NXT and its educational offerings, as well as allowing partners the opportunity to support the charitable work that NXT does.

“We first came into contact with (SCMG Principal) Rich Lisk when he was the Philadelphia Wings’ COO and got to know him there,” NXT President & CEO Andy Hayes said. “We’re excited for this partnership and launch of NXT Partnerships because of what we know Rich and SCMG can do in helping us grow as a company.”

NXT Partnerships is located at NXT’s new site at 4747 S. Broad Street, Building 101, Suite 310 at The Navy Yard in Philadelphia. To learn more about NXT partnership opportunities, contact Rich Lisk at (609) 955-1691.

NXT’s mission is to create the most innovative sports education programs and execute industry-leading events at exceptional venues.  We deliver a superior participant experience across our entire portfolio of brands, and remain the industry leader in youth sports events and education.

Small Change Marketing Group has a strong and varied foundation of knowledge in the field of sports marketing, sales, and management.  SCMG has a keen understanding of how the worlds of business and sports interact and how to make those interactions profitable and beneficial for all involved. SCMG specializes in setting effective sales goals, designing campaigns to support those goals, and utilizing judicious strategies that drive results.

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